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Melbourne Cup Day 2026 Hire: Flower Walls, Photo Backdrops & Venue Signage

2 hours ago
4 min read

Cup Day 2026 at a glance

  • Date: Tuesday 3 November 2026, race at 3pm AEDT

  • Carnival: Derby Day Saturday 31 October to Stakes Day Saturday 7 November

  • Flower wall + venue sign: $350 + $110

  • Floral arbour with custom logo sign: $360

  • Custom neon deadline: around 13 October

  • Custom florals deadline: around 6 October

  • Book online: Brisbane | Melbourne


Our flower walls sell out every Cup Day. Not "book early" in the marketing sense, in the "we run out of stock" sense. Here's what we hire out for race day, what it costs and how delivery works.




Why venues book with us for Cup Day

Pubs, bars, RSLs, clubs, function centres and corporate lunch hosts across Melbourne and Brisbane come back to us each spring for the same reason,, they want one good photo spot, up before doors open and gone the next day, with the venue name in every guest photo.


We aren't stylists or planners. We keep a tight range of pieces we know photograph well, and we deliver, install and collect them. Everything is freestanding and professional quality, and we've done enough Cup Days to know what works in a busy venue.



Flower wall hire for Cup Day, from $350

Our standard size flower walls are 2.4m x 2.4m, freestanding, and our most-booked Cup Day item. The three that go first every year:


  • Bella Pink: the spring racing colour, and always first to sell out

  • Hamptons White: clean, and lets the outfits and fascinators carry the colour



  • Luxe Green: turf green, sits well with gold and white branding


  • Venetian Pink: Available in Brisbane only


Two easy add-ons:

  • Acrylic venue signage: your venue name, event name or logo on the wall. This is the one we recommend for any ticketed Cup Day event, because every photo carries your name.

  • Neon sign: 'Let's Party' or 'Let's Celebrate' on the flower wall is one of the most popular and simplest upgrades we do. See all neon signs.


Floral arbours and balloon arbours

For a smaller footprint, a metal arbour or wooden arch dressed with florals or balloons works well as a cost-effective option for entryways, courtyards and beer gardens.


  • Floral arbour with custom disc sign, $360: a complete package of metal arbour, artificial floral set and a round acrylic sign with your venue or event name, sitting right in the middle of every photo.


  • Balloon arbour: balloons in your event colours


  • Simple floral arch or floral sail duo: Arches, sails, wavy arches, hollow arches and more.



Shimmer walls

Shimmer walls in gold, pink or green move and sparkle under venue lighting. Add balloons or florals to tie in your event colours.



Light up letters

Themed words in 1.2m light up letters read clearly from across a room: 'THE CUP', 'GIDDY UP', your venue name, or sponsor names like 'MOET' or 'GH MUMM' for a branded bar or marquee.



Larger setups

For bigger spaces, or a setup that stays up across the Carnival, add an XL Mixed Floral & Shimmer Wall or a large wooden arch display with floral plinths and flower towers. See all photo backdrops.


Silver or gold orbs are also an on-trend photo op this season. Stacked on the floor or hung at different heights, mixed through with florals, they catch the light from every direction and look very cool in photos.



Custom neon and custom florals

  • Custom neon signage: about 3 weeks' lead time

    Acrylic venue signage is the quick option if you're booking closer to the day.


  • Custom florals (an existing floral set tailored with your brand colour): about 4 weeks' lead time



Delivery, setup and collection

For venues we usually deliver and install the day before, or early on Cup Day morning before the festivities start, and collect the next day. There's no extra charge for either.


Nothing is fixed to your walls, ceilings or floors. Our team installs it and takes it away, so your staff can focus on a very busy service.



Book online

Live pricing and availability, booked in minutes:



FAQs

When is Melbourne Cup Day?

The first Tuesday of November. In 2026 that's Tuesday 3 November, with the race at 3pm AEDT. Cup Day is a public holiday in Victoria.


How much does Cup Day flower wall hire cost?

$350 for a 2.4m x 2.4m flower wall, plus $110 for acrylic venue signage. A floral arbour with a custom acrylic disc sign is $360. Pricing includes delivery, setup and collection.


Can you add our venue name or logo?

Yes. Acrylic signage is the fastest option. Custom neon needs about 3 weeks.


When do you deliver and collect?

The day before or early on Cup Day morning, with collection the next day. No extra charge.


Which flower wall colours are most popular for Cup Day?

Bella Pink, Hamptons White and Luxe Green. Bella Pink sells out first.


Do you cover Melbourne and Brisbane?

Yes, Melbourne and Victoria, and Brisbane and SEQ



 
 
 

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